KesterleyWhat AI says about you

The audit

One brand, one category, one market. Your AI availability, measured: what leading AI assistants tell your buyers, what they get wrong about you, which sources feed their answers, and whether an AI agent could do business with you. You get a report you can act on the same week.

Buy the audit now for €399 Prefer an invoice, or a question first?

€399 is roughly $430. All prices exclude VAT.

How it works
5 business days
Day 0
You order
Card or invoice. The checkout collects your website, category and market.
Day 1
We design
The buying situations of your category, phrased the way your buyers ask.
Day 2
We measure
Around 1,000 recorded answers, three assistants, memory and search modes.
Day 3 to 4
We analyse
False claims verified against your own pages, sources mapped, fixes graded.
Day 5
You get the report
About 20 pages, PDF and a private web version, with the invoice.
We never need access to your systems. Everything we measure is public.
What you get
Every number with its confidence interval
Finding and fixHow the report reads
From the Monday.com sample
FINDINGThe pricing page's structured data serves last year's prices to every agent that asks.
FIXOne source of truth with the rendered page, validity dates added.
Effort hoursOwner web team
FINDINGAI repeats "unlimited users" in recorded answers. Real plans start at 3 seats.
FIXCorrect the source feeding the claim, then re-measure and watch it decay.
Effort daysOwner marketing
See the real thing first

We audited Monday.com CRM and published the sample, including a false claim AI keeps repeating about its pricing. What you see there is what you get, with your brand in it.

Read the Monday.com CRM audit
Pricing
Excluding VAT
Audit
One brand, 5 business days delivery
€399
Walkthrough call
30 minutes over the findings, credited in full against the program
€99
30 days from findings to shipped fixes, quarterly re-measurement included
From €2,900

Measurement is where we want zero friction. The valuable part is deciding what to do about it, and we only advise on what an audit has justified.

After the auditThe program
30 daysFrom €2,900

Most findings do not need us to fix them. They need someone to decide what matters, in what order, and whether it got done. That is the program: 30 days from findings to shipped fixes. Week one turns your audit into a prioritized plan where every item has an owner in your team or your agency; then we steer the work in short check-ins until the list is done.

Fast things ship in days: data fixes, crawler policy, entity records. Slow assets, like a place in the machines' memory, take quarters, and the quarterly re-measurement shows leadership whether they are moving. We say which is which up front. Where you lack hands, we bring fixed-scope sprints, and what stays open after day 30 can continue with us month by month.

How the program works

No rank tracking theater, no promise that visibility equals immediate sales.

Read the methodology

Order

The fast way: pay by card. The checkout asks for your website, category and market; measurement starts the next business day.

Buy the audit now for €399

Prefer an invoice, or want to ask something first? Use the form. For invoice orders nothing is charged before we confirm in writing; payment is 5 days by bank transfer, reverse charge for EU VAT payers.

Payment 5 days by bank transfer after delivery.

Questions we get

Which AIs do you measure?

ChatGPT, Gemini and Claude through their official developer interfaces, each in two modes: what the model already knows about you, and what it finds when it searches. Together they cover most Western assistant use. Perplexity on request. A China module covers Doubao and Qwen for brands selling into China.

Why not just use an AI visibility dashboard?

Use one if you like watching a number. The audit answers different questions: whether the number means anything (we show our sampling frame and intervals, dashboards do not), what is factually wrong in the answers, and what specifically to do. It also costs less than most dashboards charge per month.

Who does the work afterwards?

The audit stands alone; many clients act on it with their own team. If you want it driven, the program takes the findings to shipped fixes in 30 days: a prioritized plan with owners, our steering, and fixed-scope sprints from us where hands are missing. The quarterly review then shows leadership whether the numbers move. No obligation either way.

What if AI barely mentions us?

Then the audit tells you which buying situations are open, which sources feed the answers in your category, and what to fix first. A low number is an action plan, not a verdict.

Do you do agencies?

Yes, both audits for your clients and licensing of the methodology under your brand. Write to us.